Client: After Image
Business: Digital photographers and artists
Problem: A brand new business in need of lots of new customers.
Fix: evesapple created a marketing and brand strategy which defined the brand, target customers, products/services, pricing, distribution channels and marketing communications. The strategy was translated into a tactical marketing plan which is currently being implemented.
So far evesapple has created the website (including sitemap, wireframework and search engine friendly copy); written adverts; created competitions and articles for magazines/websites; produced the launch communications which include a press release, a viral email campaign, a recommendation scheme, a leaflet and launch event.
What the client says: “We are delighted with what evesapple has achieved in such a short space of time. We’ve already generated enquiries from the website; are listed on the 1st page of major search engines and are looking forward to a long and happy relationship with this great network of freelancers.“
Business: Artist and illustrator
Problem: Looking for more paid work as an artist and more variety.
Fix: evesapple created a marketing strategy which defined the target customers, products/services, pricing, distribution channels and marketing communications.
What the client says: “I was very impressed with what evesapple put together for me, I really hadn’t realised that so many new opportunities were just sitting there under my nose. Would definitely recommend.”
Business: Band
Problem: Needed a website with integrated music player.
Fix:evesapple created the sitemap, wireframework, search engine friendly copy, website design and music player in flash.
What the client says: ”We love the site it totally rocks!”
Business: Fashion accessory designer
Problem: Needed more sales but on a very tight budget.
Fix: evesapple created point of sale material aimed at Pixitrix’s festival goer customers to get them to recommend the accessories to their mates.
What the client says: “I’m now getting referrals even after the festivals are over, I will definitely be using evesapple to do more of this marketing malarky!”
Business: Singer
Problem: Needed to get more work from local pubs and clubs.
Fix: evesapple created a promotional pack featuring images, information, previous clients, contact details and a folder for a demo CD.
What the client says: “I’ve already got loads of bookings from it – it’s just what I needed! Thank you.”